Golden Technologies is excited to introduce the all new LiteRider Family of mobility products. The Golden LiteRider Family includes two large portable scooters – a three and four wheel model, a power wheelchair named the LiteRider Envy, and the all new LiteRider Mini Golden scooter. All of the LiteRiders have a unique tubular design that makes them both stylish and easy to disassemble!
The three and four-wheel Golden LiteRider Scooters come standard with 2-22 amp hour batteries – industry leading and the largest battery in this category – for an increased operating range of up to 12 miles. The LiteRider Scooters also feature a new ultrabright LED headlight, two rugged cargo baskets, adjustable armrests, and a very comfortable 17” x 16” stadium style seat. With a weight capacity of 300 pounds, the LiteRiders Scooters are easily maneuverable both indoors and out.
The Golden LiteRider Envy Power Wheelchair, also featuring 2-22 amp hour batteries for an operating range of up to 15.5 miles, is Golden’s Retail Cash Power Wheelchair! The LiteRider Envy has an impressive turning radius of 26”, and like the other LiteRiders in the family, it disassembles easily for transport.
The Golden LiteRider Mini is the newest addition to the LiteRider Family! This scooter features a brand new seat design, two storage baskets that come standard, and adjustable armrests. Weighing just over 100 pounds, the LiteRider Mini is ideal for any individual who desires the exclusive features of LiteRider Scooter in a smaller version.
Retailers will find that they can truly increase their cash retail sales with Golden’s all new LiteRider Family of mobility products!
Golden Technologies proudly proclaims they are making huge strides toward changing the DME Industry. This change has now been solidified, as effective February 1, 2016, Golden officially partnered with the industry’s largest Member Services Organization and advocates of this change, the VGM Group.
“It is with extreme honor and excitement that Golden Technologies announces today they are reuniting with retail giant, the VGM Group. This strategic alliance combines forces to focus the DME industry on maximizing retail sales. Ultimately, this partnership will be instrumental in leading the industry’s dependency away from the reimbursement model,” said Richard Golden, President and CEO of Golden Technologies.
“Until recently, the DME model was focused primarily on reimbursement and acquisition costs. However, it has been proven that the most effective DME model is all about showing retailers the critical importance of focusing on selling price,” said C.J. Copley, Executive Vice President of Sales and Marketing at Golden Technologies. “By focusing on business process modeling for retail, including bundling sales, GMROI, revenue per square foot, daily customer traffic, and cost per sales, retailers can increase the average ticket selling price” Copley continued.
This partnership includes a nation-wide training tour extravaganza, the Heartland Conference that will be held in June, and most importantly – the joining of efforts between Golden Technologies’ branding success and VGM’s lucrative merchandising models. “For years both VGM and Golden have been actively working toward achieving similar goals in areas such as retail marketing and training, so this partnership just makes sense,” said Jason Davis, Vice President of Sales at Golden Technologies.
“For 30 years, VGM has developed relationships to strengthen the offerings and business solutions available for our vendor partners and members alike,” said Clint Geffert, president of VGM & Associates. “We look forward to this new partnership with Golden Technologies to further enhance retails solutions for our members.”
Golden Technologies announces today that its newest lift recliner, the Golden DayDreamer featuring the unique PowerPillow and patented articulating headrest, is not only an award winner, but because of the contemporary and innovative design, is also already a retail success.
Golden believes that in addition to a truly unique lift chair design, retailers are looking for a product that has a vast market size. Retailers will find exactly what they are looking for with the DayDreamer because it offers an impressive margin. “Retailers are aware of the profits that various products generate per square foot, and the DayDreamer is recognized as being an impressive contributor,” said C.J. Copley, Golden’s Executive Vice President of Sales and Marketing. “Risk is limited with the DayDreamer because it requires little space to generate impressive returns.” Copley added.
In addition to the low risk associated with it, the Golden DayDreamer will be more desirable by more consumers as compared to most lift recliners – and there are good reasons for that. Golden has always been proud to offer free customized marketing services because they recognize that driving increased in-store traffic in turn drives increased sales.
Golden Technologies is excited to announce the tremendous success of their October 2015 sales promotion for the Buzzaround XLS Scooter, which is Golden’s first compact portable scooter that features comfort spring suspension for a smoother ride.
Golden introduced the Buzzaround XLS pre-launch sales program on October 1, 2015, and retailers immediately began showing interest because this scooter was an extension of the already popular Buzzaround XL scooter series. “Golden has seen amazing success with the XLS unit because it is the newest member of the retail family of the Buzzaround scooters,” said Jason Davis, Vice President of Sales at Golden Technologies. “Retailers understand the need for a true retail scooter, and we’ve given them exactly what they want.”
Those retailers who participated in the Buzzaround XLS pre-launch plan were rewarded with Golden’s free marketing materials, which included: a pop up banner featuring brand new lifestyle graphics, a specially designed Buzzaround XLS golf shirt, a pack of 25 recently updated Golden Scooter catalogs, and an added consumer bonus – $250 in discount dining dollars to be used as an additional sales tool for the retailer.
Golden has continued to extend their family of compact portable scooters with the addition of the Buzzaround XLHD which has an increased weight capacity to 325 pounds. By the beginning of 2016, Golden plans to release the Buzzaround XLHDS which will also feature the comfort spring suspension.
Golden Technologies is the 2015 PA Governor’s ImPAct Award Winner. We thank our team for making it possible because of their handwork and dedication. We make all of our lift chairs in the USA in our Old Forge, PA plant.
Golden Technologies has expanded its Marketing Department with the hiring of Timothy Robinson as its new Director of Digital Media.
Robinson comes to Golden with more than 15 years of video production experience. He’s previously worked as the Communications Specialist for the Metro Nashville Public School System in Nashville, TN; as the Marketing Manager in the Office of College Advancement at Johnson College, Scranton, PA; and as the Media Coordinator at a company within the DME industry.
His responsibilities include video development and distribution in order to help Golden enhance its marketing efforts. “Video has become such an important part of communicating our message that we felt the need to bring in a full-time director executing on this task. Tim is highly skilled in writing, producing, filming, editing, and distributing videos,” said C.J. Copley, Executive Vice President of Sales and Marketing. Video projects will include product sales and training videos, dealer TV commercials and technical repair videos.
Robinson is a graduate of the University of Hartford, West Hartford, CT. He and his family reside in Falls, PA.
Richard Golden, CEO of Golden Technologies. has been named the Pennsylvania Governor’s Entrepreneur ImPAct Award recipient at today’s Governor’s ImPAct Awards ceremony at the Hershey Lodge in Hershey, PA.
The annual Governor’s ImPAct Awards recognizes companies from throughout the state in five categories: Community Impact, Entrepreneurial Impact, Export Impact, Jobs That Pay, and Small Business Impact.
The award Mr. Golden received is presented to an entrepreneur who has led his or her company to a position of strength in the marketplace by way of growth in one or all of the following areas: creativity, innovation, managerial ability, leadership skills, and turnaround.
Golden was nominated for the award by the Partnerships for Regional Economic Performance (PREP) network. Each of the 10 PREP regions submitted up to five nominations per category.
PREP is a statewide network of partners that works to regionalize and coordinate local economic development services to businesses and entrepreneurs.
Representatives from the Team Pennsylvania Foundation and Journal Multimedia evaluated the nominations and selected him as the award’s recipient for 2015.
Golden Technologies, a manufacturer of power lift and recline chairs, has doubled the capacity of its Pennsylvania Lift Chair distribution center by opening a new warehouse in the Valley Distribution Logistics and Trade Park in Laflin, Pa. The new location provides nearly 100,000 square feet of storage and distribution space and features energy efficient lighting, as well as railroad ramp access in addition to truck loading docks.
The expansion into the new distribution center in Laflin leaves Golden’s previous distribution center, located next to its manufacturing plant and corporate headquarters in Old Forge, vacant. But the building won’t sit empty for long. Golden’s long term plan in addition to finding a larger distribution center was to increase its manufacturing capabilities by adding production lines in its building at 525 Bridge Street in Old Forge. “Now that we’ve emptied out that building, we can begin the process of installing manufacturing lines, creating an additional 50,000 square feet of manufacturing space. This will allow us to maintain and improve our entire quality systems for lift chair manufacturing,” says Golden.
Expanding manufacturing capabilities will allow Golden Technologies to continue is nearly 30-year tradition of lift chairs made in the U.S. Golden was founded in 1985 in a garage in West Pittston, and over the decades has grown into the world’s largest manufacturer of power lift and recline chairs sold throughout the U.S., Canada and Europe. In addition, Golden manufactures power wheelchairs and scooters for the disabled, which are distributed through their Mobility Operations facility in Kingston, Pa. Visit www.goldentech.com for more information.