Golden Retailers Receive Expert Sales Training to Combat COVID-19 Effects



 

Today, Golden retailers had the opportunity to hear directly from one of the nation’s top small business consultants about how to approach sales in the post-COVID-19 era. Golden hosted the free webinar, “Reboot Your Retail Strategy,” featuring Bob Phibbs, The Retail Doctor, who spoke to the specific needs of the home medical equipment industry and gave them his prescription for success. This webinar is one facet of Golden’s new digital initiative created in response to the current economic climate.

“We recognize that our retailers are operating in unchartered territory during this pandemic and we want to help them succeed in their recovery and beyond by providing access to expert guidance, along with new sales and marketing tools,” said C.J. Copley, Executive Vice President of Sales & Marketing. Offering The Retail Doctor’s presentation is a continuation of the type of proactive leadership stance Golden has taken since stay-at-home orders derailed businesses nationwide.”

In response to the time of COVID-19 challenging retailing like never before, Bob Phibbs told Golden retailers to focus on the positive opportunities ahead. During the webinar, retailers learned how store operations have to change, how to market themselves – including the do’s and don’ts of Facebook Live, and how to get the right mindset to not just survive but to win as stores re-open.

Phibbs told them plainly, “You’re going to have to sell your way out of this. The old “asked and answered” retail is dying, you need to care for shoppers and not wait on them. We’ve all had our trust broken. Retailers will need to develop a professional retail salesperson who can engage a cautious shopper, develop authentic rapport, be able to compare and contrast, and make the sale. Anything less just won’t due in this new retail environment.”

Bob Phibbs, The Retail Doctor, is a popular motivational speaker and small business Consultant who has transformed thousands of businesses throughout the world with his straightforward, proven advice.

Golden plans on continuing to develop and provide their retailers with digital tools to encourage sales as retail’s “new normal” is established.

 


Golden Expands Overstock Inventory for Retailers To Thank Healthcare Heroes by Offering Deep Discounts



Golden thanks healthcare & community workers with a special discount on power recliners

Home medical equipment (HME) manufacturer, Golden Technologies, is supporting its retailers in every way possible as the financial effects of the COVID-19 impact continue to strain businesses around the globe. Like many healthcare professionals, HME suppliers are also on the front lines fighting the Coronavirus, keeping their customers safe with no contact deliveries of lift chairs, hospital beds, oxygen and more. As a way to show their appreciation for braving the virus, Golden is offering deep discounts on select power lift recliners.

“Golden would like to say thank you to our nation’s healthcare heroes – doctors, nurses, respiratory therapists, first responders, as well as our HME retailers and their employees – for their unselfish acts to continue working and helping those with medical necessities throughout this crisis. We would also like to thank the many food handlers, grocery store and trucking employees, and all others whose work is so vital to all of us,” said Rich Golden, President & CEO of Golden Technologies. “Our way of showing that we care about their health and wellness is to offer our retailers a significant discount on a special inventory of power recliners with the expectation that the savings are passed onto the individual healthcare providers and other essential employees in their local community,” he added.

As part of a community outreach effort in response to the pandemic, Golden greatly expanded their overstock inventory with over 500 power recliners of varying models, sizes, fabrics, colors and patented technologies to create a special hero program to be used by brick and mortar HME retailers to thank their employees and community members. This inventory includes Golden’s most popular power recliner, The Cloud™ PR510 – the number one selling lift chair in the industry – as well as several chairs featuring their patented Twilight positioning technology and Value Series recliner models. Twilight technology offers a feeling of weightlessness and the healthy benefit of being able to elevate the feet above the heart for improved circulation. Some of the power recliners are available in Brisa®, Golden’s luxurious, breathable performance fabric and other high-performance fabrics. There is something for everyone in the hero collection.

“Golden salutes our courageous healthcare professionals and all front line employees. We want to offer them the most comfortable seat in the house at an affordable price so when they return home they can put their feet up and enjoy some well-deserved time to rejuvenate,” added Golden.

The special discount offer is available until April 30, 2020, while supplies last. Visit our Dealer Locator to find a local Golden retailer near you.


Golden’s Receives 5-Year Department of Veterans Affairs Contract for Mobility Products



Golden Technologies logo

 

Golden Technologies was recently notified by the Department of Veterans Affairs (VA) of their intent to exercise the second option year of their current five-year contract, which runs through April of 2023 to supply mobility products. Golden proudly provides power scooters across the VA nationwide to enhance the quality of life for Veterans and allow them the freedom of movement and independence they so deserve.

“It is unprecedented for the VA to commit fully to a five-year contract, which normally is reviewed and approved year by year on an annual basis. We are humbled and honored to continue to provide top of the line power mobility equipment to our Veterans,” said Rich Golden, CEO of Golden Technologies. “Our Companion GC240 and GC340 power scooters allow them to access medical care and perform necessary tasks at home and in community environments that are so important to maintaining independence in their daily life,” he added.

“We are extremely proud of our long-standing relationship and the reputation we have built with the Department of Veterans Affairs. It is a great honor to not only have been awarded the Nationwide Scooter Contracts, but to be assured – especially during these challenging times – that they are confident in Golden and counting on us to provide scooters to our nation’s Veterans through 2023,” said Donna Payer, VA National Account Director.

Golden was awarded their first nationwide scooter contract by the VA in 2003 for the categories of Mid-size 3-Wheel and Full-size 3-Wheel Scooters. The Companion GC240 and GC340 power scooters are the Golden models provided to our Veterans. The period of performance for the contract will end in April 2023.

 

Learn more about Golden Technologies.

 

 

 

 


Golden’s New Lift Chair Express Stock Program



Golden Express Program Logo

 

As we continue to closely monitor coronavirus (COVID-19) developments and how they are impacting businesses around the world, please know that we are aggressively creating solid plans to better serve you and your customers during this most uncertain time in our lives.

In response to the changing needs, we are implementing an abbreviated product offering of lift chair stock. I would like to introduce to you our new Lift Chair Stock Express Program! The purpose of this is to focus all of our efforts on our most popular models and fabric selections due to our reduced workforce, as well as provide our retailers with the most profitable chairs. We believe this will allow us to continue to build high-quality chairs, provide faster delivery, and offer even greater customer service.

When you see the new Express Program icon, you will know that the designated models are stocked and ready to ship to you with just a phone call to Golden! The Lift Chair Express Program Stock Sheet lists all of the models and fabrics featured in this program. A brand new brochure has been created for you as well to highlight these popular chairs and colors, also included for download. If you have questions on the course of this direction, please contact your Golden Sales Representative.

Please use the April editions of the Express Program stock sheet and new brochure as sales resources in place of all other materials. We are not printing these documents for distribution at this time. Both of them will be available for download on our website. This program is subject to change depending on situations that may arise which would be out of our control. We will certainly communicate any changes as we move forward. Additionally, we are planning to send you May editions of these materials.

Current builder orders could be delayed up to two weeks due to the refocusing of our workforce.

We appreciate your continued partnership, especially while we are navigating our business plan in the fluid nature of ongoing developments. As always, we will work diligently to meet your needs and those of your customers.

Stay safe and stay well.

Sincerely yours,

Richard Golden
CEO


Golden Is An Essential Medical Manufacturing Business



CEO Rich Golden with Employees

 

March 30, 2020 COVID-19 Update

Though we are experiencing a time of uncertainty, one thing you can be certain about is Golden. We
are here to offer all the support you need to provide your customers with the outstanding service,
products and care they deserve. The following are ways we can support you today.

Business Hours: Golden is listed as an essential business under the category of medical
manufacturing. Therefore, all departments are fully functional and operating at a reduced capacity. Our business hours of operation have been adjusted to Monday through Friday, 8:30 AM – 5 PM EST. A vital part of being fully operational is practicing all standards set forth by the CDC to ensure the health and safety of our employees. This includes social distancing, proper hand washing and regular
sanitizing of workstations. In addition, all employees that can work remotely have been asked to do so.

Quick Ship Inventory: We understand that the need for our product has not diminished during this
time of uncertainty. We have thousands of power lift recliners and mobility products in-stock throughout the United States that are ready to be shipped to meet your customer’s immediate needs.

Retailer Support: Sales, marketing and service departments are available and here to support your
business in any way possible.

Product Development: The R&D department has been working to ensure that you have the most
innovative products to offer your customers once this pandemic is behind us.

In addition to our normal daily operations, we are continuing to partner with Geisinger Health Care
Systems to manufacture disposable face masks to help safeguard their employees as they care for our loved ones and our community. We are happy to be able to make a difference during the shortage of vital personal protective equipment.

In closing, I would like to express my sincere gratitude to local, state and government officials that have worked tirelessly to provide stimulus packages for businesses and individuals during this time of need. We are all in this together and I heartily believe we will come out of it stronger than ever!

Stay safe and stay well.

Sincerely yours,
Richard Golden, CEO


Golden Making Protective Masks for Geisinger Health System



 

Rich Golden with Employees Making Masks for Geisinger Hospitals

As COVID-19 is impacting more and more individuals around the globe, home medical equipment manufacturer, Golden Technologies, is initiating efforts to assist local healthcare professionals by providing vital personal protective equipment to stop the spread of the virus in Northeastern Pennsylvania.

“Concerned about the availability of medical supplies in our area and around the country, we identified a way to use the exceptional skills of our employees in our power lift chair division and the capabilities within our manufacturing facility to quickly produce disposable face masks for our local healthcare providers,” said Rich Golden, CEO of Golden Technologies.

“We reached out to Geisinger—one of our great community Golden Employee Sewing Maskhealthcare systems—and invited their leadership to visit Golden to propose our idea and present a sample mask sewn by one of our employees, which was enthusiastically received,” he added. Chief Medical Officer, Dr. Gerald Maloney, and Director of Emergency Management, Stephanie Gryboski attended the meeting last week.

“Geisinger is very appreciative of Golden to be able to provide masks to our staff to be used during this pandemic,” said Gryboski. “We were pleased to meet with Golden executives and have discussions around protecting our healthcare workers,” she added.

Golden employee sewing masks for GeisingerGolden began cutting fabric and sewing face masks this week to donate to Geisinger for distribution in Lackawanna and Luzerne Counties. Golden employees are eager to work on the masks and take action during this challenging and uncertain time.

 

 

“It is our great honor to provide our outstanding healthcare professionals the equipment they need to keep themselves safe as they help care for our families, friends, and neighbors,” said Golden. “I am extremely proud that we are doing our patriotic duty in defending our great nation against this virus and playing an even more important role in the communities where we live and work.”

 

AdGolden Face Masksditionally, Golden is using its strong supply chain partnerships in Asia and abroad to ship what could be several hundred thousand masks as quickly as possible.

 

 


Golden Technologies’ COVID-19 Update



Golden employees making masks for Geisinger

 

COVID-19 Update March 23, 2020

As we continue to closely monitor coronavirus (COVID-19) developments, the health of our employees remains at the forefront of all decision making. I want to assure you that Golden is following all workplace guidelines from the Centers for Disease Control & Prevention (CDC) for the safety of our employees and customers. We hope that you, too, are following the strong recommendations of the CDC to keep yourself and your family safe by keeping hands clean, practicing social distancing, and staying home.

These are unique circumstances, and responsible and deliberate decisions are being made so that we can continue to provide support to our retailers. At this time, we are operating with the help of essential personnel only to continue our mission. Please know that those employees requested to report to work will be doing so operating under new strict social distancing guidelines. Those selected to be on the phones or working to keep the lines open are doing so remotely.

We have also made the decision to temporarily reduce our workforce for the safety of our employees as well as the safety of those in our community. We hope that this is a short-term situation and we look forward to our Golden team being intact again after the country recovers from this national emergency. We do expect business to surge thanks to everyone being home for so long stuck in their home thinking of ways to improve their quality of life and living space.

In these unprecedented times, we also have a unique opportunity to strengthen our resolve to always be the best at what we do. We will have many new and exciting products coming soon and we will need the team’s help to launch them over the coming months. New technology! More innovation! Unprecedented expansion!

Additionally, I am extremely proud to tell you that we are doing our patriotic duty in defending our great nation against this virus and playing an even more vital role in our community. We approached Geisinger, one our large community health systems, to offer our assistance in producing vital personal protective equipment. Starting today, we will begin cutting fabric and sewing disposable surgical face masks for our local healthcare professionals so they may be safe while they care for our families, friends and neighbors. We are truly making a difference!

Given the fluid nature of ongoing developments, we will share new, pertinent information as it becomes available.

As always, we appreciate your continued partnership during this time of uncertainty.

Sincerely yours,

Richard Golden, CEO

 

Worry ends where faith begins.

2 Cor-5:7


Important Message from Golden Regarding COVID-19



Golden Technologies logo

 

March 23, 2020 COVID-19 Update

As we are all aware, the coronavirus disease (COVID-19) is a threat to all and it is impacting our world more and more as the days unfold. At Golden, we are taking all precautionary measures to safeguard our employees, products, and factories and making any necessary adjustments to our work environment or operations. 

Our primary objective is to provide you with the products your customers need when they need them most. At this time, all of our vendors have assured us that we will not experience a disruption in their supply chains that would impact our manufacturing operations. Our warehouses are well-stocked and we are in a great position to continue to meet all of your lift chair, scooter, and power wheelchair needs. We are in constant communication with all of our suppliers and feel confident about the situation. Should any issues arise, we will notify you immediately.

We are also taking the following actions at our home office and other facilities to further protect our employees and maintain a healthy environment:

  • All business travel for employees has been suspended until further notice.
  • We prefer that our Sales Representatives keep visits at a minimum during this time and conduct faceto-face meetings with you only if necessary and reachable via car.
  • Tech Service Dealer training has been canceled for March and April.
  • We ramped up professional cleaning services and are enforcing the daily use of disinfectants.
  • We have purchased hospital-grade air purifiers to eliminate viruses and reduce allergens.
  • All large group meetings will be conducted via teleconferencing or webinars.
  • We are practicing social distancing by minimizing face-to-face meetings and interdepartmental visits.
  • Visitors are not invited to the home office during this time.
  • If employees are sick, they are to stay home and work remotely, if possible.

We are following recommendations from the Centers for Disease Control & Prevention and are closely monitoring this fluid situation. We will communicate any further updates or new developments. 

We intend to lead our organization on a path of being productive while remaining safe and healthy.

I am truly grateful for all of your hard work and your dedication to Golden. We are praying and wishing all of you the very best during this challenging time.

Thank you for being a loyal customer. 

 

Sincerely yours, 

Richard Golden, CEO


Golden Expands Operations to Include Upgraded Distribution Center



Old Forge, PA – February 14, 2020 – Pennsylvania-based manufacturer, Golden Technologies, proudly announces the expansion of their distribution capabilities with the opening of a new facility in Laflin, PA. This new distribution center expands over 170,000 square feet and is equipped with state-of-the-art warehousing equipment and systems for faster order fulfillment.

This new location dedicates over 110,000 square feet to finished goods and the remainder to raw materials used in the manufacturing process. The finished goods are stored in a six-level high racking system that has the capability to hold over 20,000 boxed chairs. This racking technology is organized with scanned locations for each item and utilizes a wire-guided forklift picking system.

“The need for the products we offer is immediate,” stated Rich Golden, CEO. “We are continuously looking for ways to provide a faster and more efficient experience for our retailers and customers. It is our goal to continue to improve as we work to grow our operations.”

With the opening of this new location, Golden was able to consolidate three outside warehouses for better use of resources.


Golden Donates Luxury Power Lift Recliners to The Arc of NEPA



Old Forge, PA – Golden Technologies is supporting its local community by donating several luxury power lift recliners to The Arc of Northeastern Pennsylvania (NEPA) for the enjoyment of consumers participating in their day programs. The Arc is dedicated to advocating for people with intellectual and developmental disabilities.

“We are happy to bring comfort and joy to our friends at The Arc of NEPA by providing high-quality seating to improve their quality of life and add to their sense of independence,” said Rich Golden, CEO of Golden Technologies. “We recognize the importance of meeting the needs of aging adults and are so honored to contribute to The Arc’s warm and friendly atmosphere with our power lift recliners,” he added. Golden is the world’s leading manufacturer of luxurious power lift and recliner chairs and is based in nearby Old Forge, PA.

“The very generous donation of four, plush, power lift/recliner chairs from Golden Technologies provide a superior level of comfort for the individuals served by The Arc of NEPA. Our gratitude to Mr. Richard Golden and his team is overflowing,” said Maryclaire Kretsch, Executive Director of The Arc of NEPA.

Chris Carroll, Golden’s Director of Marketing, serves on the Arc of Northeastern Pennsylvania’s Board of Directors. “The leadership and staff at The Arc work tirelessly and unselfishly to offer much-needed resources to people in the community,” she said. “Every small improvement matters in the lives of the individuals they help, so the team at Golden is especially gratified to see that our lift chairs will give them the comfort and independence they deserve for years to come.”

The Golden power lift recliners donated were proudly made by Americans in Old Forge, PA, with domestic and imported materials.

The Arc of NEPA is affiliated with The Arc of the United States and The United Way of Lackawanna and Wayne Counties.